Features and Benefits

We think FLUiD CMS is perfect for building and managing advanced Web sites. Why?

The FLUiD system generates a ready-made, customizable, Web site

• Enables graphic designers and authors to quickly produce a professional, fully branded Web site without the need for a Web developer so development expenses and time-to-Web are reduced

• The pre-built, customizable FLUiD CMS Web site is extremely flexible so designers can use it to produce an almost infinite number of unique client sites

• The full-featured Web sites generated by FLUiD CMS are designed so visitors stay longer, return more often, and are more likely to become conversions

Single-point control over site design

• Enforces branding and minimizes the time-to-Web

• Consistent design improves the visitor experience, which can increase the number of visitors, the duration of their visits and the conversion rates

• Reduces production costs since Web site designs can be exported and reused with minor adjustments for other clients

Integration of a native XML database

• Berkeley DB XML 2.0 is embedded in FLUiD CMS Enterprise Edition.

• Enables clients with large teams of content contributors to manage and publish enormous amounts of Web content

• Enable business users to more efficiently create, store, retrieve and re-purpose XML content

• Enables clients to publish to multiple formats, including HTML, Flash or PDF

Flash enabled

• FLUiD CMS Enterprise offers the option of managing your Flash content. Any content on your Flash site including text, images, and video can be updated instantly using a customized FLUiD system.

• The ability to insert Flash into HTML sites expands the possibilities for designers to use FLUiD CMS to quickly generate unique and engaging client Web sites

• This means that your Flash content is no longer static—visitors can enjoy fresh content even if your Web site is totally Flash based.

• Improves the clients’ visitor experience, the number of referred visitors, and the visit duration.

Built-in search engine optimization

FLUiD CMS generates Web sites that are pre-engineered to maximize Google ranking so more visitors can find the client’s site:

• Full control over meta tags— Users can attract more visitors to the clients’ Web sites by optimizing their sites for the search engine crawlers with targeted keywords, titles, and links.

• Generates well-formed code— Enables the search engine crawlers to properly access and index your clients’ Web sites, which leads to better ranking and more visitors.

• Automatic text only, printer-friendly version— Increases accessibility so visitors using different technologies can experience the site.

• Generates visitor/Google-friendly Web addresses— Increases search engine ranking, and improves the visitor experience.

• Automatic Site Map generator— Improves visitor experience and search engine friendliness by creating a central access to site’s Web pages.

‘Host anywhere’ capability

• FLUiD CMS does not require specialized server software so it reduces production costs and time-to-Web since clients’ sites can be launched independently of central IT, and with fewer technical complications.

Automatic link management

• Improves visitor experience by eliminating dead internal links

• Reduces expenses by minimizing Web maintenance time

Image gallery (custom)

• Allows users to quickly generate an image gallery by inserting formatted imagesIncreases the number of visitors and their length of visit

Member login page (custom)

• Enables users to collect visitor information and create secure areas

• Interactive events calendar including sign-up option (custom)

• Enhances the visitor experience while collecting visitor information

Lead Generator component (custom)

These custom features are perfect for clients that want to create microsites to drive visitors to an email sign-up page:

• e-postcard viral marketing component—“Send this to a friend” feature attracts more targeted visitors to clients’ Web site.

• Visitor sign-up form connected to automated email system and database—Automates the collection of visitor information.

• Manage leads with Salesforce.com—FLUiD CMS can feed a Salesforce.com account giving users access to a full range of powerful CRM tools.

Built-in hit counters and Web traffic analysis tools (custom)

• Generates more data about clients’ Web sites and their visitors activities, allowing users to tailor the Web site accordingly

Commerce extension (custom)

• Enables clients to sell merchandise online as part of a promotion or event

• Simple, affordable pricing with no per-site fee

• Reduces production costs since users can create an unlimited number of client Web sites